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You are here: Home / Beverage / A Case for Refillables: Learning from the German experience (2008)

A Case for Refillables: Learning from the German experience (2008)

March 30, 2008 By CMC

A case for refillables
Click to launch full article in PDF

I have a confession to make. I have always supported refillable bottles,
but deep down, I never really thought the idea was economically
viable in our global marketplace. However, after my trip to
Germany — where refillables are available for nearly all beverages
— (in all shapes, sizes, glass or PET), I believe the case can be made
for refi llables today.

What is especially impressive is that refi llable glass bottles have an
average of 50 lives, while refillable PET usually lasts up to 25 servings.
The plastic crates last for 100 trips. This begs the question about Canadian
brewers and their industry standard glass bottle that only has an
average of 15 lives. Why the gap?

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